It’s a 121-Billion-dollar industry and projected to surpass 144 Billion by 2026 according to Global Market Insights. As we talked about last time, wheels are a vital aspect of your vehicle, and they’ve become a vital aspect of the global economy as well. Racing and high-performance applications have always demanded wheels that are strong and light, and today the demand for increased fuel economy and decreased emissions is further driving the demand for lightweight wheels.
In the muscle car days, carmakers saw the custom wheel market explode, so they thought they should get in on the action. There are many fundamental and important benefits to the right wheels. Improved acceleration, braking, handling, and fuel economy are among them. But the fact is they look great and people love them. It’s a bolt on upgrade that can transform a car from mundane to magnificent, so there’s an emotional as well as a logical attraction to a nice set of custom wheels. Here’s a brief overview of the design philosophies of some OEM and aftermarket wheels.